Blog > June 2008

How Do You Solve A Problem Like The Housing Market?

June 30th, 2008. Posted by Fabrice Retkowsky

I hear this question quite often: how is the housing market doing? Let’s try to answer that. »

Human Spam

June 26th, 2008. Posted by Phil Newman

When compared to certain parts of the internet, spam is a beautiful, poetic and inventive thing. It really really is. »

Scoring Sentiment

June 20th, 2008. Posted by Giles Palmer

Using machines to understand text is a big part of what we do here at Brandwatch. And sentiment analysis is part of it. As wikipedia nicely puts it; »

How Good Is Good Enough?

June 19th, 2008. Posted by Giles Palmer

Seth Godin wrote a moving post yesterday about worthiness. He writes almost as a stream of consciousness and makes some great points. »

Google’s Bogus Results Count

June 18th, 2008. Posted by Giles Palmer

As I mentioned in the last post, the accuracy of the entire result set is critical to us at Brandwatch, but so too is making sure that we have as big a sample as possible. »

Recall vs Precision

June 17th, 2008. Posted by Giles Palmer

This is a classic tug-of-war issue with search. There is a good definition on Wikipedia and I really like Tim Bray’s description on the Ongoing site. »

Arms And The Spam

June 16th, 2008. Posted by Tim Owen

Sifting through the list of web pages in Brandwatch that have been reported as spam, you get a feel for the ever-changing ways that spam merchants manage to infect the web with junk. »

Alias v Tracking Systems

June 12th, 2008. Posted by Phil Newman

So I decided to compare data between the iphone and Nokia 95, two phones which I suspected shared common air in the blogosphere. The N95,…ah! »

Clear View On Transparency

June 11th, 2008. Posted by Giles Palmer

Remember the promises of flawless matching of supply and demand and limitless consumer power when the web burst onto the scene a dozen years ago? »

The Brand Is What I Want To Buy…

June 10th, 2008. Posted by Phil Newman

If you could put ‘Brandness’ itself under the microscope, this is what you would see: a crossroads with a pussy playing a banjo, hovering just off the ground. »

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