Blog > November 2011

Product Update: Rules

November 28th, 2011. Posted by
Product-Update-Icon8

This week we’ve released one of the most exciting and powerful new Brandwatch features yet: “Rules”. Rules allow you to tell Brandwatch how to automatically categorise, tag or classify sentiment for future mentions by setting your filters a certain way. »


Dealing With Twitter Parody Accounts

November 28th, 2011. Posted by
Lionhead Studios

A common phenomenon that has arisen from the advent of Twitter is the countless number of parody accounts mocking famous figures.

Often funny, sometimes cruel, these personas have often proved so popular that they have transcended the original celebrity in numbers of followers.

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The Friday#: Black Friday – a groovy Kindle love

November 25th, 2011. Posted by


Welcome to the Friday#
This week in The Sizzle:  Groupon shares fall below IPO. The Fri-Up: Black Friday. The Sauce: Nickelblocker glory..

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Children in Need: Which is the UK’s social media #CiN city?

November 21st, 2011. Posted by

This weekend represented yet another record breaking year for Children in Need, raising over £26m so far with the total still rising. Brandwatch has pitched the UK’s cities against each other to see who should be crowned the nation’s CiN city in social media terms.

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The Friday#: Bad Korma

November 18th, 2011. Posted by


Welcome to the Friday#
This week in The Sizzle: Google Music. The Fri-Up: Bad Korma. The Sauce: Catvertising.

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How Freestyle Interactive use Brandwatch for Social Landscaping

November 14th, 2011. Posted by
freestyleinteractive

Today we have a guest post from Sean Walsh – a Community Manager at Brandwatch’s client Freestyle Interactive, a Top 30 full-service digital agency with offices in the UK and France. Freestyle offer strategic consultancy, creative design, technical build and customer engagement across a range of digital channels. »


The Friday#: Armistice Day

November 11th, 2011. Posted by


Welcome to the Friday#
This week in The Sizzle: Modern Warfare 3 fail. The Fri-Up: Armistice Day. The Sauce: Men growing nasal hair for Nosevember.

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8 Celebrity Twitter Malfunctions

November 9th, 2011. Posted by
Twitter-Malfunctions

Don’t try this at home: 8 examples of how not to use Twitter, provided by people in the public eye.

Behind every prominent public figure there is normally a Public Relations team managing and massaging public opinion about their client. These PR teams have access to a big box of clever tricks to achieve this. »


Sample Report: 3D Films

November 9th, 2011. Posted by
Avatar

We conducted a social media report on 3D films to see what the public think about them. Do they prefer them to 2D? What are the main reasons people like them – or what are the main issues? »


The Friday#: Windows phones’ first week – the social media pick.

November 4th, 2011. Posted by


Welcome to the Friday#
This week in The Sizzle: Groupon valued at close to 13bn after IPO. The Fri-Up: Which Windows phone to go for. The Sauce: Americans’ right to hang fake balls on trucks left dangling

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