What do you get when you take copious amounts of beer, burgers, pizza, sweat, testosterone, imagination, creativity, code and buckets of data and lock it all in a room for 48 hours? Clue: the answer’s not Facebook. (more…)
Whether you’re just starting your research into finding the best social media monitoring (SMM) tool for you, or have been using one for some time, you may be wondering where SMM fits in with your traditional market research methods such as surveys, focus groups and so on.
Running an event? Using Twitter to promote it? Associating a Twitter hashtag with your event can be a great way to drum up interest before, during and after the occasion. (more…)
I came across an interesting post from Daniel Priestly (who runs Triumphant events and has recently stepped down as interim CEO of the social networking site Ecademy) recently that got me thinking. (more…)
Brandwatch data highlights the importance of ire on both sides of the electoral divide.
The level of vitriol in US politics is running high with 46 days remaining on the campaign trail. (more…)
These days, many of us take to tweeting and status updates while indulging in our favorite of various guilty pleasures, from our beloved TV series to popular awards shows or any one of the many sporting events. (more…)
Fashion week in New York City has come to a close. The clacking of heels shuffling across Lincoln Center has subsided and fashion models have all taken out their hair extensions and started having solid foods again. (more…)
It’s just two days until ad:tech London, the interactive advertising and technology conference and exhibition.