In the last installment of Events 101 we discussed how social media monitoring platforms can be used to enhance the qualifying process of events for effective events management.
You want to make sure you have the best chance of success, so preparation is essential.
But, it doesn’t stop there! Why not take your booth to the next level?
With the rising health trend in the last couple of years, increasing numbers of consumers have started looking for new ways of getting and staying healthy.
Gradually, people have incorporated in their lifestyles healthier foods, more exercise and less excesses, whilst the desire to eat locally sourced food has increased. But what do people put a premium on? Quality or taste? (more…)
We’ve all been there. You’re on an application, happily flicking through, when all of a sudden something goes wrong. But what to do? You have questions and need answers straight away but where can you go?
A couple of weeks back we ran our first full-fledged design sprint. We sketched, brainstormed, wireframed and storyboarded and discovered many new avenues to explore but also learnt a lot about running design sprints themselves. (more…)
You know how every group of friends has that annoying idiot that everyone tries to avoid? That obnoxious fool that thinks they’re really cool, but everyone else thinks they’re a loser?
Resuscitating a nearly three-year-old effort, Coca Cola has breathed new life into its “Share a Coke” social media campaign.
First launched as an Australia-only campaign in 2011, Share a Coke photos have been filling up Instagram, Facebook and Twitter feeds this summer. (more…)
Social media sharing has a minimal yet powerful contribution to the improvement of one page or site’s ranking on search results.
Though it doesn’t guarantee a link pointing to your site, when someone shares your content it increases the likelihood of getting more visibility on certain social media platforms, and thus, allows bloggers to see your content and could possibility link back to you. (more…)
Welcome, bienvenido, willkommen and the like, to the first ever installment of the #brandwatchtips video series!
We recently launched these videos to show off all the amazing and varied use cases that can be achieved with the Brandwatch Analytics platform.
We have a long-running joke in our house that if we go food shopping straight after work, I have to take my boyfriend a snack to have in the car so he doesn’t go completely batshit and buy everything in the supermarket.
And I mean everything. Things we usually wouldn’t dare have in the house are suddenly overflowing out of the shopping cart and into our faces.