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The Friday#: Cannes Film Festival 2012

May 18th, 2012. Posted by

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The Sizzle: Facebook IPO. The Fri-Up: Cannes. The Sauce: The Greeks.

 

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The Top-line Metrics That YOU Should be Monitoring

May 18th, 2012. Posted by
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In line with the advice we’ve presented in our eBooks, we’ve also taken the opportunity to outline how a company may approach some of the guidelines we described and provide a taster of how a tool like Brandwatch can help. »

 

What Truly Makes Something Worth Sharing?

May 17th, 2012. Posted by
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It’s always fascinating to track which bits of content explode uncontrollably and which things unexpectedly flop. As sharing features have been introduced into websites and apps, it would seem that the inclusion of a simple, tweetable button would be a large driver of popularity. »

 

eBook 6: Know Your Brand: A Guide to Understanding Your Brand via Social Media

May 17th, 2012. Posted by
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With social media rapidly increasing the ease and speed of communication between consumers, customer opinion is more significant than ever in determining brand perceptions. And, when it comes to brands, perception is reality. »

 

Customer Service: Which Retail Banks are Most Responsive on Twitter?

May 16th, 2012. Posted by
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This is a guest post from Adrian Swinscoe who we have been collaborating with on this piece of research given his interest in customer service and social media. Adrian is a consultant and coach based in Brighton (just round the corner from our HQ) who writes about customer focused strategies to grow your business on his blog. »

 

10 Amazing Social Media Factoids (pt. 2)

May 15th, 2012. Posted by
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Not long ago we brought you 15 social media factoids that drew useless comparisons between internet statistics and other trivia, like the fact that there are triple the amount of apples eaten each day than the number of apps downloaded. »

 

Case Study: LateRooms.com

May 14th, 2012. Posted by
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LateRooms.com, the hotel booking specialist, needed a tool that would help it manage its reputation on the social web by monitoring the chatter around its brand and competitors, as well as more general conversation about booking accommodation.
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3 Valuable Lessons from American Express’ Social Media Playbook

May 11th, 2012. Posted by
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Michael Dolen writes his second article for us, explaining why he thinks American Express are doing social media so well. Mike is an expert in both credit cards and social media, and he runs a successful social platform all about credit cards.  »

 

The Friday#: Pottermore

May 11th, 2012. Posted by

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The Sizzle: Lady Gaga. The Fri-Up: Pottermore. The Sauce: Toky-glo

 

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Brandwatch is looking for a Database Administrator

May 11th, 2012. Posted by

We are looking for a smart and savvy Database Administrator to join our team of developers and systems admin staff in Brighton (UK).

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