Apr 23rd |
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Dealing With Negativity on Social Media

As much as social media is an essential part of your businesses marketing, you should recognise that it isn’t always going to be 100% positive.

Over the past few years customers have started to use these public social media profiles as a way to complain a company – this is not something that you should be ignoring!


Apr 11th |

How Can Luxury Brands use Social Media?

If your brand’s identity is based on an aura of prestige, impeccable service and exclusivity, how do you maintain that quality in the recent era of social networking?

Many luxury brands have a nagging fear when they think about this question: what if it cheapens your prestige?