Dec 17th |

5 Ways To Use Charting by Minute for Community Management

As you might already know, last week we launched a new Brandwatch feature: Minute-by-minute charting. Now, for the first time, you can understand buzz on a moment-by-moment basis, showing the exact moments provoking peaks in conversation, sentiment and topic changes and shining a light on new audiences to engage with.

This can prove particularly useful for analysing buzz around TV shows, live events and advert slots.


Dec 2nd |
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Understand the Impact of TV with Minute-by-Minute Analysis

I have to admit, the data geek inside me squealed a little when I found out we were launching minute-by-minute charting. So many opportunities for some super cool analysis and very few platforms allow you to get this granular.

As we said in the launch post, there are many many different ways of using this feature, along with its accompanying time picker options, but today we’re focusing all on ads and television programmes. (more…)

Dec 2nd |

Introducing Minute-by-Minute Charting for a Better Understanding of the Moments That Matter

We all know that billions of conversations take place online everyday, and that analysing those conversations can provide insight into what’s causing buzz.

But imagine being able to understand that buzz on a moment-by-moment basis – to understand the exact moments, down to the minute, causing peaks in conversation, topic and sentiment changes, and surfacing new audiences to engage with.

Now, for the first time, you can do just that with minute-by-minute charting in Brandwatch. (more…)

Dec 1st |
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How to Turn Your Employees into Your Best Social Media Advocates

No matter your industry, reaching out to consumers and prospective employees via social media is one of the best ways to boost your brand image.

When you’re recruiting candidates, a strong social media presence can help you attract top talent in your field. And when you’re conducting advertising campaigns, your social media presence can go a long way toward increased exposure for new products. (more…)