One of the main practical applications of using Brandwatch is for public relations companies. It’s no surprise then that Waggener Edstrom has found using the social media analytics tool an essential part of its success, of which they’ve had plenty. (more…)
There are lots of influential people in the world of social and it’s always good to learn from others. We’ve interviewed three people we see making waves in social media, so that they can share their wisdom with you.
There’s a definite shift going on in social media at the moment.
It comes in the form of a major move from seeing social media as something ‘ad hoc’ and tactical to seeing it as something that needs a framework, a strategy and an overall plan in order to actually deliver on its promises. (more…)
There are lots of influential people in the world of social, many of whom share their social wisdom with the rest of us. We always jump at the chance to get some insights into what inspires those big in social, and what their tips are for great social etiquette. Hence, we have set out to interview ’3 wise men’ of social; 3 people who we think are inspiring and know their onions when it comes to social media. (more…)
Last week saw thousands of attendees descend on our home turf, Brighton, for one of the most popular SEO events in the world, BrightonSEO. It’s come a long way in the four years it’s been running, from a small meet up to an event split over three venues, with thousands of attendees and an extensive list of speakers. (more…)
We’re well aware of the highs and lows of B2B social media marketing, given that that is what we do ourselves, so a new report showing how companies are faring piqued our interest. (more…)
For many website or blog owners, selling ad space isn’t a top priority. They see the possibilities of selling ad space and collecting recurring payments from a wide range of advertisers, but getting from point A to point B is often a mystery. (more…)