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Blog > Technology
How Do You Solve A Problem Like The Housing Market?
June 30th, 2008. Posted by Fabrice RetkowskyI hear this question quite often: how is the housing market doing? Let’s try to answer that. »
Scoring Sentiment
June 20th, 2008. Posted by Giles PalmerUsing machines to understand text is a big part of what we do here at Brandwatch. And sentiment analysis is part of it. As wikipedia nicely puts it; »
How Good Is Good Enough?
June 19th, 2008. Posted by Giles PalmerSeth Godin wrote a moving post yesterday about worthiness. He writes almost as a stream of consciousness and makes some great points. »
Google’s Bogus Results Count
June 18th, 2008. Posted by Giles PalmerAs I mentioned in the last post, the accuracy of the entire result set is critical to us at Brandwatch, but so too is making sure that we have as big a sample as possible. »
Recall vs Precision
June 17th, 2008. Posted by Giles Palmer
This is a classic tug-of-war issue with search. There is a good definition on Wikipedia and I really like Tim Bray’s description on the Ongoing site. »
Arms And The Spam
June 16th, 2008. Posted by Tim OwenSifting through the list of web pages in Brandwatch that have been reported as spam, you get a feel for the ever-changing ways that spam merchants manage to infect the web with junk. »
Stationery Via Pornography
June 9th, 2008. Posted by Phil NewmanOne of the double-edged side-effects of the process of ‘locking on’ to a new brand is a certain engagement with low-grade spam-generation-pornography. »
The PURPOSE Of Social Search
July 7th, 2008. Posted by Giles PalmerOver the last 30 years, many tasks that humans once performed have been automated, encoded and passed over to computers. It’s the drive for efficiency that Bill Gates still talks about today. The internet however, never started off as a human-powered system so there was nothing to automate. But recently we have been witnessing the emergence of human-powered applications such as Social Search that are in some way competing with fully automated systems. »