Aug 27 2010 |

Mercury Prize Buzz (BBC)

Nominees are all of a Twitter in the lead up to the big day! According to Brandwatch, a company that monitors social media traffic, there has been a “consistent amount of jostling between the top five acts” over the past few weeks. (more…)

Aug 26 2010 |

Stores use Social Media in Back-to-school Drive (Marketing Magazine)

Consumers are increasingly discussing school uniform via social media platforms and forums such as Facebook, Twitter and Mumsnet, and bigger brands are now looking to exploit this phenomenon. (more…)

Aug 24 2010 |

Product Update: 24 August 2010

Last weekend we released a usability upgrade of Brandwatch, which addressed several important points. (more…)

Aug 10 2010 |

Product Update: 10 August 2010

Brandwatch got another batch of enhancements over the last week, and here is a quick summary. (more…)

Aug 2 2010 |

Product Update: 2 August 2010

We have recently made two interesting improvements to the system.

Firstly, the Chart component can now display sentiment data. For example you can easily graph the sentiment spread of your query by type of site. (more…)