Brandwatch Blog Articles by Dominick Soar

Dominick Soar

@DomSoar

Dominick is social media and content manager at ticketscript, Europe's leading self-service ticketing software, offering free solutions across digital, mobile and social. Dom is also a Brandwatch alumni, and has a rich heritage in social media marketing, especially in the marketing technologies space.

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Dominick Soar

@DomSoar

Dominick is social media and content manager at ticketscript, Europe's leading self-service ticketing software, offering free solutions across digital, mobile and social. Dom is also a Brandwatch alumni, and has a rich heritage in social media marketing, especially in the marketing technologies space.

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Product Update: Mentions Profiling and Enhanced Charting

It’s another week with two big changes being made to Brandwatch. We have expanded the possibilities available in the Chart component and also added a whole new feature – Mentions Profiling. Read more

Product By Dominick Soar on October 31st 2011

What does it really mean to Like something on Facebook?

Back in May this year, Facebook claimed there were 50 million “Likes” made every day. But does the word “like” really describe what people mean when they click Read more

Marketing By Dominick Soar on October 24th 2011

How Social Media is Changing Customer Profiling

Customer profiling is a valuable activity for marketers, but it can be all too easy to clumsily group people together by over-generalising and stereotyping. Can social media improve this? In her TED talk back in December 2010, Johanna Blakeley talked … Read more

Marketing By Dominick Soar on October 18th 2011

Comparing the Key Figures in the Phone Hacking Scandal

The phone hacking scandal has shaken Britain and the British media to the core. Read more

Community By Joel Windels on October 16th 2011

#SMM11: Finding Gold in Social Data (Part 2)

Sebastian Hempstead, Brandwatch’s new VP North America, will be speaking at Social Media Marketing and Monitoring 2011 in New York later today. We officially announced our US office yesterday, and this event is one of a series that members of … Read more

Marketing By Dominick Soar on October 12th 2011

Brandwatch Enters the US Market

We launched in the UK in August 2007, but even at that early stage, always had intentions of branching out to the US. So, with the rapid growth we’ve achieved over the past Read more

Marketing By Giles Palmer on October 11th 2011

10 Data Visualisations of Major News Events

Big things are happening every day – the last few years have seen major global events that impact across nations. Wars, changes of government, cultural upheaval and the evolving nature of humanity all vie for our attention and consideration. Read more

Marketing By Dominick Soar on October 10th 2011

Join Us Around the Campfire in Our Interactive Tweetcamp

Tweetcamp is a free-to-attend, participatory “unconference” for both new and experienced users of Twitter, taking take place in East London on October 8th 2011. Read more

Community By Jasmine Jaume on October 1st 2011