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[Webinar] Leveraging Social Media Trends for Brand Engagement

Unlock the secrets to staying ahead in the ever-evolving world of social media marketing.

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627 items found for product update

blog article

Product Update: 27 September 2010

News

By Fabrice RetkowskySep 27 2010

...cial media monitoring tool since our last product update. Here is a summary of the recent additions to the application. First, Brandwatch now has full, customisable categorisation capabilities. As a client you can define your own set of categories (for example, your own Priority levels, Business Unit...

blog article

Product Update: Making Group Sharing and Query-Writing Easier

News

By Jasmine JaumeDec 17 2012

...arch strings users write to find mentions about a product, brand or topic). But we are aware that, sometimes, writing Queries can be tricky. We therefore strive to give you as much help as we can, both within the app and through additional resources. As of this weekend, all operators in Queries will...

blog article

A Complete Guide to Product Positioning

Marketing

By Kit SmithOct 18 2016

...ve, you can move onto how best to market to them. Product positioning Product positioning is the part of the strategy concerned with how you are going to market to your segments. It identifies the benefits that each segment will receive from your product. You need to understand where you can reach th...

blog article

Amy Collins on Data: Blogs and Instagram Update

News

By Amy CollinsMar 29 2017

...global blog coverage and an Instagram engineering update. Global blog feed has gone live   I’m happy to be able to share that we just turned on a new data source which is a global feed of blogs and similar content (including a significantly higher volume of Blogger, WordPress and Tumblr blogs). We bo...

blog article

Product Update: Mentions Map and History Comparison

News

By Joel WindelsJan 20 2012

...lease, for example, to see directly how well each product(query) has performed. Below is the final chart, which shows three different products, over three different time periods. We never stop improving Brandwatch and are always looking at ways to better the product. We listen, discuss, note, test an...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.