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[Report] The Marketer of 2024

Discover the insights of 300+ marketing professionals on the essential tools, resources, and skills for success.

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741 items found for "social presence showdown"

blog article

NYKConf Europe 2017: Day One Live Blog

Marketing

By Natalie MeehanOct 17 2017

...you have two options. You either get a dedicated social analyst or a hybrid social analyst. You don’t get the option of not having one. What does not exist, he asks? The perfect tool for social analytics. BUT! What does exist is a set of tools that will fit perfectly within your requirements. What’s...

blog article

What’s the Difference Between Social Listening, Analytics and Intelligence?

Marketing

By Jasmine JaumeAug 7 2013

...requently used. Social Listening Let’s start with social listening. Social listening – or more accurately social media listening – is another way of saying social media monitoring. It’s the process of capturing mentions of your brand (or anything, really – brand, topic, competitor, etc) that are foun...

blog article

Report: Agriculture and Food Production Brands on Social Media

Marketing

By Kit SmithMar 16 2016

.... Despite this, 35% of agriculture brands have no social presence on Facebook and 50% of brands post less than once per fortnight on Twitter and Facebook. Our social media report for agriculture brands shows that the industry generates over two million brand mentions each year, but even the organizat...

blog article

What’s the Point of Social? A Primer on Business Value

Marketing

By Natalie MeehanJun 12 2015

...social efforts insightfully? Proving the value of social campaigns Effective social media activities, like those above, can drive sales, retain customers, enhance your organization’s reputation and position your brand and key staff within it as thought leaders in your area. And social campaigns thems...

blog article

What Is Dark Social, and How Can You Track It?

Marketing

By Josh BoydSep 8 2017

...lder, we can create this: brandwatch.com/blog/nhs-social-data/?utm_source=twitter&utm_medium=social&utm_campaign=data_blogs When GA tracks someone coming to that URL it will classify the data accordingly. That means far more accurate reporting. The share buttons we mentioned earlier can be used to ap...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.