Read the practical framework for leveling up your social media team.
500 items found for brand
By Maxwell GollinJan 24 2020
...What are the popular social media job titles and their salaries in 2022? Think you know them all?...
By Giles PalmerJul 3 2008
...are clarified as above, it becomes easy to define Brand image: A brand image is how a brand is perceived along the different related topical dimensions. An immediate advantage of this definition is that it is readily operational: if the set of topics related to a brand is known, the monitoring of the...
By Ruxandra MindrutaMar 31 2017
...influencer and a paid influencer– earned being a brand advocate/brand fan and a paid influencer being someone who has been paid to promote. What are the key metrics you look at when searching for influencers? We look at a myriad of different values that we consider to be important to our clients. Th...
By Kit SmithMar 8 2016
...oving customer experience at every point will benefit the consumer, drive better conversations, and enhance brand equity. [bw_banner_cta type=2]Discover how you can build your brand equity with Brandwatch.[/bw_banner_cta] Social Media has the power to be the most compelling asset a business has, help...
By Kit SmithSep 29 2016
...you really know how your customers think of your brand? A brand positioning statement explains what your brand does, who you target, and the benefits of your brand, in a short, concise statement. The statement will generally be an internal document, although it should be used as a guide to ensure al...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.