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[Report] The Marketer of 2024

Discover the insights of 300+ marketing professionals on the essential tools, resources, and skills for success.

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blog article

The Top Ten Most Influential MPs on Twitter

Online Trends

By Josh BoydJan 28 2019

Being a Member of Parliament is no easy job. Tough decisions, long hours, and millions of constituents. While the cheap drinks in the Strangers bar might lessen the blow a bit, no one could argue being an MP is a breeze. For many MPs, Twitter acts like a constituency office where people can voice co...

blog article

Fake it ‘Til You Make it (Or Don’t) Part 3: The Illusion of Influence

Online Trends

By Gemma JoyceAug 16 2018

...Allow us to drag you through the muddy waters of influencer marketing dark arts in the third edition of our Fake it 'Til You Make it series....

blog article

Interview: How To Ask The Best Questions That Social Intelligence Can Answer, With Paul Siegel

Marketing

By Gemma JoyceOct 7 2018

...Sometimes forming the questions that make up the foundation of a data analysis can be the hardest part of an analyst's job. Here we chat to Data Scientist Paul Siegel about the best ways to go about it....

blog article

Frothy Trends and Insights: A Deep Dive Into Coffee Conversation

Marketing

By Gemma JoyceOct 19 2018

...The Brandwatch React team returns to the beautiful subject of coffee to see what caffeine fuelled insights could be found....

blog article

How to Prepare for Instagram’s Upcoming API Changes

Marketing

By Nick TaylorNov 26 2018

...Nick Taylor explains what Instagram’s new policies mean for Brandwatch users and the best practices that you can start implementing now to get the most out of available Instagram data...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.