Life’s ultimate tragedy, death, has existed for almost as long as life itself. Digital media is but a blip when placed upon this timeline; a speck upon an insignificant dot at the end. (more…)
For every hand there is a glove.
The problem is, all the other glove-sellers are constantly trying to get you to buy their gloves instead, and other people keep recommending a whole load of other gloves that just don’t fit you at all.
Have you ever wondered why fragrance brands all advertise in the same way? You haven’t? Oh. I have. Just me then.
I’ve always found it bizarrely amusing to watch the abstract montages that fragrance brands put together in order to purvey their goods. (more…)
Do you remember going into a physical shop to decide where to go on your next vacation? Can you think back to when you’d need to wait for plane tickets to arrive in the post, and forgetting them would mean you couldn’t board the flight?
Somehow, somewhen, things changed. (more…)
User reviews have fundamentally shaken up business. From TripAdvisor and Yelp to Amazon and Twitter, the way that consumers select products and services is now entrenched within the bold transparency of digital reviews.
It’s a buzzword, sure, but ‘influencers’ can form an integral part of modern digital marketing plans.
We’re hosting a webinar today that details the basics of influencer marketing, and how you can develop your own programme. (more…)