Mar 5th |

Get Ready for a Busload of Fun at South by Southwest

It’s the most exciting and prestigious event of the digital calendar, and often the key battleground for new sites, apps and other startups looking to become the Next Big Thing – and 2013’s offering promises more than ever. (more…)

Feb 26th |

12 Truly Incredible Social Media Statistics!

There are so many ‘amazing’ and ‘incredible’ social media statistics bandied around the web willy nilly, it’s a surprise that anyone has any emotion left to express. (more…)

Feb 22th |

The Wisdom of Crowds: Predicting the Oscar Winners [infographic]

Last week we launched our interactive data visualisation, in partnership with The Credits, that tracks buzz surrounding the upcoming Oscars, allowing people to see what both critics and the general public are saying about the nominees for this year’s awards. (more…)

Feb 18th |

Using Social Media Monitoring for the Financial Services Sector

Everyone knows the most exciting thing in the world is the financial services. It’s what keeps kids up late at night and is every teenagers’ dream to one day work in. (more…)

Feb 12th |

How Far Will People Go for Valentine’s Day? [infographic]

Love is in the air, as a partnership as if made by Cupid himself has brought together Brandwatch and Digitas this Valentine’s Day. United in our love for all things data and digital, we’ve conducted some research into how far people will go for Valentine’s Day. (more…)

Feb 12th |

How to Use Social Media to Find New Leads

There is a wide array of practical uses of employing a monitoring tool, from tracking coverage to conducting market research. One use that many don’t often consider however, is to hunt for leads. (more…)

Feb 8th |

Identifying Influencers at VirComm 2013 – The Top Ten

Yesterday’s VirComm Summit in the prestigious Royal Institute was a rousing success, as it further established itself as the leading community management conference in the UK. (more…)

Jan 29th |

Research: Is Twitter Transforming How we Watch TV? [infographic]

As devices get smaller and more sophisticated, users have increasingly taken to social networking sites while they look at other screens … and for best part of the past century our favourite screen has been the television. (more…)

Jan 28th |

The Most Influential People in Community Management Today

It’s Community Manager Appreciation Day today, so you have to read this and then tweet to @LinkYeah and @Tales_of_cake telling us how great you think it is. Appreciate me, you ungrateful fools. I order you to appreciate me.  (more…)

Jan 22th |

Remain Alert to Your Online Reputation With, erm … Alerts

There are now very few brands that don’t lurk on metaphorical street corners, craning their necks to eavesdrop on unsuspecting members of the public as they openly discuss all their darkest thoughts about the peeping brand. (more…)