Brandwatch Blog Articles by Joel Windels

Joel Windels

@LinkYeah

Joel is the VP Inbound Marketing at Brandwatch, and contributes articles about pretty much everything. His gloomy demeanor shines through in each and every post.

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Joel Windels

@LinkYeah

Joel is the VP Inbound Marketing at Brandwatch, and contributes articles about pretty much everything. His gloomy demeanor shines through in each and every post.

20

What is Influencer Marketing? Frequently Asked Questions

It’s a buzzword, sure, but ‘influencers’ can form an integral part of modern digital marketing plans. We’re hosting a webinar today that details the basics of influencer marketing, and how you can develop your own programme.  Read more

Marketing By Joel Windels on January 30th 2014

Err … We’re Very Sorry But We Made a Mistake

Just as we were starting to get in the Christmas spirit and look back on 2013 with a sense of a job well done, we’ve unfortunately discovered some bad news today, relating to one one our reports. This year we’ve … Read more

Community By Joel Windels on December 19th 2013

The Weird and Wonderful History of Command Centres

What on earth is a command centre? Can you issue commands from them? And are they in the centre? If so, in the centre of what? But how did they come about, and how have they changed over the years? Read more

Marketing By Joel Windels on November 15th 2013

The Future of Social: What it Truly Means to be Customer-first

Barely a minute passes without someone exclaiming ‘social media is transforming the way we [INSERT THING]’, and even on this here blog we frequently discuss the impact it’s having upon people, things and businesses. Read more

Marketing By Joel Windels on October 31st 2013

The Future of Social: Privacy is Terminally Ill, and it’s All Your Fault

This week the Brandwatch blog is devoted to exploring what’s next for social media and technology, and some of our best authors will be presenting their ideas and thoughts on what the future holds. And so will I.  Read more

Marketing By Joel Windels on October 28th 2013

Think You Know Marketing? The Ultimate Marketing Quiz

The thought of a marketing ‘university challenge’ may sound incredibly dull, and if you don’t work in marketing, incredibly difficult. Well you’re wrong, and you should stop thinking those things. Read more

Marketing By Joel Windels on October 9th 2013

The Importance of Email: Does It Even Matter?

Emails are probably the grandparent of internet technologies, and not necessarily in a good way. My father tells me that in days of yore, emails were for mucking about between co-workers, while the real work got done via printed memos. … Read more

Marketing By Joel Windels on August 29th 2013

Which is the Best Social Media Platform for Marketers?

Social media is now more important than … blah blah blah. Chances are, if you’re reading this, you’ll already know all about the value of social in business and are simply on the hunt for some juicy deets. Read more

Marketing By Joel Windels on August 19th 2013

Just How Deluded are Football Fans? Twitter’s Premier League Predictions

Non-footballing fans from around the world are about to wearily start moaning about football once again, as the new premier league season kicks off tomorrow. We listened for all conversation in which predictions were made about the new season. Read more

Marketing By Joel Windels on August 16th 2013

UK Internet Users Overwhelmingly Against New Porn Firewall

American politicians discovered last year just how unpopular it was to interfere with the operation of the internet when they announced the SOPA bill, designed to curb online piracy. Read more

Marketing By Joel Windels on August 6th 2013