8 Shining Examples of Influencer Marketing Campaigns
By Roza TsvetkovaAug 10
From toothpaste to technology, buying habits and trends in the
consumer packaged goods (CPG) sector are shifting.
Published June 2nd 2017
Last month I trialled a new thing here on this very blog: ’30 Minutes on Slack’. It turns out everyone loved it!
So here I am once again, having a chat on Slack with a colleague with the end goal of giving you a behind-the-scenes peek at how it rolls here at Brandwatch. Essentially I’m inherently nosy, and I’m bringing you along for the ride.
The rules are simple; we spend 30 minutes together online having a conversation, and then I share it all with you. Warts and all. Joke! I definitely don’t have warts.
This week I had a chat with Ana-Marija Spajic, our Regional Project Manager for APAC, based out of our Singapore office. Singapore! So exciting.
I wanted to learn more about the office culture over there – Ana started out here in our Brighton HQ, so I wanted to find out more about her experiences since moving continents.
And, being British, of course I make sure we cover the state of the weather over in Southeast Asia quite comprehensively (side note: despite having been there in April I just had to Google what continent it is in. Stay in school, kids).
So! Without further ado, here’s our unfiltered, unedited conversation.
Is there anyone in particular you’d like me to interview in this pioneering format? Let me know over at @Brandwatch.