For every social media guru, ninja and evangelist there’s a different magic formula for achieving blogging success. We’ve scrutinised these snake oils, and urge you to simply accept that there is no guaranteed way to win.

However, there are a few tricks and truisms that can help you on your way, and while miracles may not happen every single time, we believe that general practice of these tips will put you in the right direction.

You’ll have to watch the video to find out what we’re talking about, but the following items are what we recommend.

1/ Captivating titles
2/ Shareable snippets
3/ Lists and numbers
4/ Imagery
5/ Connecting
6/ Personality

Watch the video to see what we thought about the magic formula, and what tips you can pick up for your blog posting. We’d love it if you let us know what you think of the video too, as we’re trying out different styles to see what you like best!