Brandwatch Blog Articles by Cara Sherratt

Cara Sherratt

Cara loves to travel and is keen to see as much of the world as she can, as well as spending time with her pet Poochon, Bella.

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Cara Sherratt

Cara loves to travel and is keen to see as much of the world as she can, as well as spending time with her pet Poochon, Bella.

242

React: Our Search For the Next Hollywood Blockbuster

One of my favourite parts of researching Twitter data is discovering the snippets of individuality and humor, like finding a Banksy on a messy wall of graffiti. Read more

Entertainment By Cara Sherratt on June 23rd 2016

React: Nike Causes Storm Targeting Long-form Ads at Millennials

Nike’s new leap of faith into long-form marketing with the campaign “Margot vs. Lily” is making waves on social, but is it for the right reasons? Read more

Brands By Cara Sherratt on March 17th 2016

React: Looking to Invent the Next Big Thing? Twitter Can Help

As we know all too well, the world of Twitter is a catacomb of insightful and often ingenious opinion and thoughts: “Look at my dinner”, “My favourite dogs are pugs” and so on. Read more

React: Driving Through Data on Social Media Road Rage

Parking tickets. No one is immune to them and only a minority of us will have managed to avoid them. Read more

React: How Cards Against Humanity Became Grandma’s Favorite Game

How did a game which pokes fun at poverty and mass killings achieve worldwide fame? Read more

Topic Analysis By Cara Sherratt on January 21st 2016

React: The Dogs on Social Who are More Famous Than You’ll Ever Be

Dogs aren’t just for Christmas – they’re for life, walks and for tweeting about, too. Over a million pet owners have created dedicated pet accounts, and the term “social petworking” is taking the internet by storm. Read more

Topic Analysis By Cara Sherratt on August 12th 2015