The King Of The Niches
By Giles PalmerJan 20 2010
From toothpaste to technology, buying habits and trends in the
consumer packaged goods (CPG) sector are shifting.
Giles is the CEO and founder of Brandwatch. He is a regular speaker at leading conferences and also serves on the Industrial Advisory Board for Sussex University, as well as the Social Media Committee for the Chartered Institute of Public Relations.