Kellan is the New York PR Data Analyst at Brandwatch. He enjoys long moon-lit walks on the beach, deafening silence and cliche.
I remember when I discovered Denny’s. I’m not talking about the restaurant-chain, either. I’ve known the restaurant since I was a child. No, no. I’m talking about Denny’s Twitter account; a gem by all standards. I follow journalists and news outlets to receive information swiftly. I follow photographers and their various inspirations because – secretly […] Read more
Let’s talk about Nike. Yes, THE Nike. The brand that is so big and powerful that it will neither suffer from this post if it were critical, nor prosper from it if it were praise. However, if I had to choose, I’m about to make a data-driven case for why Nike understands the current state […] Read more
The third and final presidential debate was just as lively as we have come to expect from the 2016 candidates. Foreign affairs, taxes, immigration, vote rigging, respect for women: there was a lot to get through. While the final presidential debate aired live on American television, Donald Trump accumulated more than 1.2 million mentions on […] Read more
As the race to the White House heats up this month with big announcements and convention season kicking off, we analyzed the key characteristics and commonalities most prevalent to each presumptive nominee in this infographic. Read more
Last night saw a three hour political face-off, as the race for the Republican presidential nomination heated up at the CNN debate hosted in California. Read more
Nestled firmly underneath the greater Marketing umbrella is Public Relations – the department responsible for courting members of the media, upholding a brand’s image, as well as disseminating company messaging. Read more