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Published October 12th 2012

Client Video Interview: RSPCA and Brandwatch

With 1,400 employees and over 10,000 volunteers, the RSPCA is the world’s oldest and largest animal welfare organisation.

Joe Wilson and Gemma Smith talk about how social media is affecting charities like them and how they use Brandwatch to help.

They list three main reasons for why they chose Brandwatch:

  • Data: Sophisticated query and search means extremely refined data
  • Interface: Fast and enjoyable user experience
  • Customer service: Bespoke charity packages
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New: Consumer Research

Harness the power of digital consumer intelligence

Consumer Research gives you access to deep consumer insights from 100 million online sources and over 1.4 trillion posts.

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.