Which Brand Won Veganuary? Consumers Give Their Verdict
By Leia ReidJan 24
Let’s have some much needed General Election 2019 relief!
I’ve collected a bunch of social media data using Brandwatch Consumer Research to bring you all of the vital details on the sweetest issue of our time:
It’s been a precarious four years. The UK has done a lot of voting.
For each election, we’ve seen a spike in mentions of #DogsAtPollingStations:
General Elections seem to give us the biggest spikes in #DogsAtPollingStations conversations, with 2017 and 2019’s giving us the largest number of posts.
It’s a trend that’s become more of a thing over time, although mentions for this General Election dropped compared to 2017’s (perhaps the cold weather meant many dogs stayed at home).
There were 32,090 unique posts about puppers at polling stations yesterday on Twitter. Now that’s a lot of love! (Or roughly 128360 paws).
Using Brandwatch’s Consumer Research tool, we found the doggos who cheered up the most people online (based on the reach score of the posts they appeared in.)
Mac was one doggo that stole the hearts of the country with his treats for the many, not the few. They achieved a reach score of 374,729:
This is Mac. Mac was a racing greyhound until last year, and he wasn’t treated very well. But now he lives with humans who love him very much.— Richard Gaywood (@PenLlawen) December 12, 2019
Mac didn’t vote for more treatos for himself. Mac voted for more treatos for dogs that aren’t as lucky as he is.#dogsatpollingstations pic.twitter.com/7Zmf1wFP2s
Nick Acheson’s three-legged bestie also got a lot of attention online, with a reach of 657,122:
Kate’s lovely snap got the most eyeballs, proving it takes a village to reach a whole 807,710 people!
Well I hope I’ve lifted your spirits this afternoon! Now let’s paws for some applause for these cuties.
And, if you’d like something a little more serious, check out our election content below:
Brandwatch breaks down the survey and social data ahead of the 2019 General Election.