Brandwatch Spark: Live Virtual Summit | November 7-10, 2023

Join us at Spark, our free virtual marketing conference, where innovation isn’t just a buzzword ✨

Get your free ticket
Online Trends

Published May 13th 2019

The Internet Reacts: Game of Thrones S8 Episode 5 in Social Data Charts

Social data tells of the reaction to The Bells

The penultimate episode of Game of Thrones (EVER) left us all on the edge of our seats.

There were big moments, big gasps, and (dare I say before the spoiler warning?) big deaths.

Here, we’ll take you through the online reactions to Game of Thrones Season 8, Episode 5, entitled ‘The Bells’.

Quick spoiler alert

We’re going to reveal spikes in conversation and the top characters being mentioned. You’ll have to scroll across to see what causes mention spikes, but please be aware there are spoilers in there.

Our advice? If you’ve not watched the episode yet, come back and read this later.

Top line stats

During the time the show was aired live:

  • The show was mentioned 337,340 times on Twitter
  • Looking at gender-categorized authors, 59% came from female authors compared to 41% male
  • #ForTheThrone was mentioned nearly 45,900 times on Twitter
  • Sadness was the most dominant emotion present in the Twitter conversation

Episode five comes just behind episodes three and one in terms of Twitter mentions during the show.

The biggest moments

We saw the biggest spikes in conversation occurring towards the end of the action packed episode, but just take a look at those mention volumes – at no point do we go below 2k mentions in a single minute.


Brandwatch image
Brandwatch image
Brandwatch image

The top mentioned characters

It’s no spoiler to say that Arya Stark has been queen of the season so far, and she’s consistently been the top mentioned character.

That changed this week.

Brandwatch image
Brandwatch image
Brandwatch image

Want more data?

You can find our full coverage of this season of Game of Thrones right here.

Share this post
Brandwatch Bulletin

Offering up analysis and data on everything from the events of the day to the latest consumer trends. Subscribe to keep your finger on the world’s pulse.

Get the data
facets Created with Sketch.
facets-bottom Created with Sketch.
New: Consumer Research

Harness the power of digital consumer intelligence

Consumer Research gives you access to deep consumer insights from 100 million online sources and over 1.4 trillion posts.

Brandwatch image
Brandwatch image
Brandwatch image
Brandwatch image

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.