Upcoming webinar: Leading innovation with Digital Consumer Intelligence

Instant Registration

Upcoming webinar: Leading innovation with Digital Consumer Intelligence

Instant Registration
Online Trends

Published May 3rd 2016

React: Twitter Reacts to Game of Thrones Season 6, Episode 2

Brandwatch analyzes conversation surrounding the second episode of season 6. Spoiler free.

In what has been described as the “the most seismic 60 minutes in the annals of the show,” the second episode of Game of Thrones season six held nothing back.

In the name of avoiding spoilers, we’ll let you know when the big moments happened and the characters that made a huge splash this week but we won’t reveal the specific details.


The episode, which broke a number of TV taboos, received over 144k Twitter mentions in the hour it played – about 30k less than last week’s premiere.

Similarly to last week, the most talked about moment came at the end of the episode, driven by a moment that drove nearly 11k tweets.

GoT episode 2 mentions

Amid the Twitter chaos, we tracked the most mentioned topics surrounding the episode. Tyrion Lannister fans will be happy to see “I drink and I know things” included.

Episode 2 topics

The fact that “OMG” and “Holy Shit” made it in hints at the magnitude of the episode’s explosive events.


Jon Snow, Tyrion Lannister and Ramsay Bolton were the top three most mentioned characters this week, while Hodor made a rare appearance in the top five.

Got ep 2 characters 2

Jon Snow also took the lead last week but smashed his record so far for the series with 11k mentions.

It was also Jon Snow who caused the highest mention spike at 9:56pm, dwarfing the significant spikes made by other characters earlier in the episode.

We took a look at the biggest moments for the characters being mentioned most and mapped them here:

GoT S6 EP 2 CHaracters

Ramsay Bolton’s moment in the social spotlight was hugely controversial and perhaps something to brace yourself for if you’ve not seen the episode yet.

The global audience

May 1st saw the world light up with Game of Thrones mentions. With two particularly huge moments in the episode for them to talk about, it’s hardly surprising.

Got s6 ep2 world

As season six gets going, we’ll be keeping an eye on the episodes throughout the coming weeks to see what episodes are driving the most conversation and which characters will come out on top.

What did you think of the episode and season six so far?

Want more juicy data? Follow @BW_React

Share this post
Entertainment React
Search the blog
React Newsletter

Sign-up to receive the latest insights into online trends.

Sign up

Crimson Hexagon has merged with Brandwatch. You’re in the right place!

From May 8th, all Crimson Hexagon products are now on the Brandwatch website. You’ll find them under ‘Products’ in the navigation. If you’re an existing customer and you want to know more, your account manager will be happy to help.