Which Brand Won Veganuary? Consumers Give Their Verdict
By Leia ReidJan 24
Another Sunday night, another Twitter meltdown.
In the lowest performing episode yet for Twitter mentions, were people too glued to their screens to tweet or was it just boring?
**SPOILER ALERT: We won’t go into the details of what happened we will mention which characters get mentioned most and when. If you want to avoid that, we’d suggest coming back later.**
Forbes’ Erik Kain said of the episode “Sunday night’s episode of Game of Thrones was an interesting one, perhaps more because of what it wasn’t than because of what it was.”
This theme of lacking was reflected in the social data.
Episode 8 had some moderate peaks, though their height didn’t suggest any huge moments (when comparing the mention volumes to peaks in previous episodes).
The result of this sees episode 8 perform worse than any other in the season on Twitter, taking mentions down to just over 50k.
As the season begins to draw to a close, perhaps Twitter is gearing up for a big finale.
**This is your second warning on the spoiler front**
Did Arya survive the cliffhanger ending from last week? We’re not saying, but she did get more mentions than any other character.
The Hound and Brienne of Tarth came in almost joint second, with a lot of love directed at Brienne.
Here’s what our interactive data visualization of the episode looks like.
Despite the slightly lacklustre episode in terms of it’s reaction on Twitter, @GoT_Tyrion reminded us of one upsetting fact.
— Tyrion Lannister (@GoT_Tyrion) June 13, 2016
Will the final two episodes see more or less Twitter drama? Time will tell.
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