Not-for-profit health system Spectrum Health is responsible for providing credible health care information and discussions among their online communities.
Taking this commitment to social media, the organization builds trusting relationships and promotes wellness in their communities.
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Spectrum Health leverages Brandwatch Analytics and Hootsuite to provide excellent social customer service.
Find out how Spectrum Health:
- Scaled social media across 23,000 employees
- Responded to all direct inquiries within 24 hours
- Grew their online communities by engaging in relevant social conversations