Discover the insights of 300+ marketing professionals on the essential tools, resources, and skills for success.
Crimson Hexagon’s patented social media and Big Data analytics platform helps brands uncover deep business insights from internal and external data.
Crimson Hexagon is a global leader in consumer insights from social media data. Powered by patented language and image analysis technology and an in-house data library of more than 1 trillion posts, Crimson Hexagon’s platform helps hundreds of brands and agencies answer critical business questions through the insights derived from social data and internal data.
Audience Identification · Brand Health Analysis · Competitive Analysis · Industry Analysis · Measuring Campaign Effectiveness
Instagram · Facebook · Twitter · Tumblr · Reddit · Blogs · Forums · and more!
This guide will help new users of the Crimson Hexagon platform understand the capabilities of social media analytics, learn about the different products and features, as well as teach users how to navigate.
This guide is a descriptive list of Operators and Field Specifiers. It will help you to understand everything you would need to know about Boolean and give you ideas for your analysis.
This series is geared towards new users and covers best practices for building Monitors with Crimson Hexagon.
NOTE: This can only be accessed by individuals with active Crimson Hexagon platform logins.
High-level instructions and recommendations for analyzing a campaign using ForSight.
A thought-starter and prescriptive playbook for approaching comparative analysis.
Planning and creation process for an audience analysis including practical examples.
Having an issue? This article explains how and when to file a ticket.
There are some issues that you can occasionally encounter when using the Crimson Hexagon Platform. We will go through some of the most common and will provide some tips to help solve them.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.