Drive results with consumer insights that matter
Welcome to the Project: Worldwide + Crimson Learning Center!
The Project: Worldwide + Crimson Learning Center is a hub for Platform Training Resources, Consumer Insights Use Cases, & Social Media Analytics Guides that will enable you for successful use of the Crimson Platform. Scroll down to learn more about the ways in which the Project: Worldwide network can use Crimson to make data-driven decisions to propel vital business outcomes.
Typical Use Cases
Brand Analysis · Competitive Intelligence · Reputation Management ·
Crisis Monitoring · Campaign Analysis
Case Studies
The Agency Guide to Social Media Analytics
How agencies can win new business and prove ROI with social media analytics
The Big 5 Auto Brands in the US
A social media analysis of the top auto brands in the US
The Future of Home Entertainment
Cord-cutting, live-streaming, and other trends transforming media and entertainment
Analysis Guides
Campaign Effectiveness Measurement
High-level instructions and recommendations for analyzing a campaign using ForSight.
Comparative Deep Dive
A thought-starter and prescriptive playbook for approaching comparative analysis.
Audience Identification Deep Dive
Planning and creation process for an audience analysis including practical examples.
