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[Guide] The Social Media Management Maturity Model

Read the practical framework for leveling up your social media team.

Get the guide
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Activate your audience with Recurring Notifications

Recurring Notifications offer brands the opportunity to turn engagement into action on Messenger by creating deeper, more personalized connections at the right time.

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What are Recurring Notifications?

They’re like newsletters… just way more effective and on a channel where today’s consumers spend more of their time. And, with Brandwatch, you can invite customers to opt-in and publish them alongside all your other social activity.

Personalized

Deliver customized messages for groups of customers based on their interests, increasing your odds of capturing their attention.

Timely

Choose how often you want to engage with your customers so you can stay in touch throughout the customer journey.

Actionable

Create engagement that prompts your customers to act, from sales promotion alerts to product recommendations.

Turn engagement into action with Brandwatch

Manage Recurring Notifications alongside your day-to-day social media activity with our powerful social suite. Create, preview, and schedule engaging content that sparks conversations with Publish while handling customers’ incoming messages and comments with Engage.

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Messages that drive results

You can leverage Recurring Notifications in Brandwatch to send regular:

  • Discounts and deals

  • Product recommendations based on past purchases

  • Product stock alerts or feature updates

  • Welcome and onboarding messages

  • Alerts on upcoming events and RSVP reminders

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Reach a broader audience with ads

You can invite users to subscribe to Recurring Notifications with Ads.

  • Reach audiences outside of your customer base with targeting options

  • Target specific segments with a resonating topic

  • Drive brand awareness and convert a larger audience

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We’re partnering with Meta

As Meta Official Business Partners, we were chosen to be launch partners for Recurring Notifications and have been working with them to develop support for this feature. It’s available to Brandwatch Social Media Management customers for no extra cost today.

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Brandwatch Webinar

Messaging Matters: Why your business needs Recurring Notifications

Join Brandwatch’s Nicole Grunt and Mikael Lemberg, VP of Product Global Partnerships for our webinar. During the session you will get expert tips on the best strategies and tactics to set up Recurring Notifications for success.

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Book a meeting with our experts

Discover how our Social Media Management solution can help you increase engagement with a no-obligation, live platform demonstration.

Our experts will:

  • Discuss your use cases and business needs

  • Give a hands-on demonstration of our platform

  • Show how you can take your social media marketing to the next level

Our Partners

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.