Report

The Best Brands for CX

We analyzed 10 million real customer conversations to find out which brands offer best-in-class customer experience.

From the emotions your brand elicits, to the service you provide, how does your customer experience rank?

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    “The digital customer experience is becoming as important a differentiator for brands as product and price.”

    Ben Davis, Marketing Week

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    From before they buy your products to when they have service questions, customers share their opinions online.

    We analyzed millions of these opinions and compared brands based on three facets of the customer journey:

    • The emotions a brand elicits,
    • The value of the company, and
    • The service the company provides.
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