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[New Report] The Marketer of 2025

What skills and tools do marketers need to stand out in 2025? We surveyed 1,300+ marketers to find out.

Read the report
Brandwatch Spark*
Live Virtual Summit | Nov 2024
Back to Spark Virtual Summit 2023
On Demand Session

Influencer Marketing: How to Create Transparency and Trust

Published November 15, 2023

Explore the key strategies for fostering transparency and trust in influencer marketing.

Featuring

Emilio Arciniega

CEO & Co-Founder

Sebastian Wulff

Director of Influence

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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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