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[Guide] The Social Media Management Maturity Model

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blog article

Beware of the Trolls: The Art of Troll Management

Marketing

By Joel WindelsApr 12 2012

...ta button=”GET THE GUIDE” type=1 url=”https://www.brandwatch.com/ebook-guide-to-customer-service-form/” title=”Understand and engage your customers” image=”https://www.brandwatch.com/wp-content/uploads/2012/06/ebooks-prepare-to-respond.png”]Get our free guide to customer service on social media[/bw_b...

blog article

Customer Service: The Good, The Bad & The Petty

Marketing

By Joel WindelsJul 18 2012

...the topic for Our Social Times TOMORROW! Perhaps now, the digital bods at Boots will be taking note and attending. See you tomorrow guys.   [bw_banner_cta button=”GET THE REPORT” type=1 “https://www.brandwatch.com/report-customer-service-index-2012/” title=”Featured Report” image=”https://www.brandwa...

blog article

Oversharing on Social Media: Will We Never Learn?

Marketing

By Jasmine JaumeJul 24 2012

...que chain Francesca, was fired due to ‘improperly communicated company information through social media’. This was due to a number of tweets and Facebook posts in which Morphis boasted about his successes at work, such as this tweet: “Board meeting. Good numbers=Happy Board”, six days before the comp...

blog article

The Statistics Behind B2B Social Media Marketing

Marketing

By Alan RaeAug 14 2012

...ervice or product is and how innovative and reliable you are as a business partner. You can access the original paper Business Barometer paper here [bw_banner_cta type=1 url=”https://www.brandwatch.com/b2b-report/” button=”GET THE FULL REPORT” title= “Uncover more insights” image=”https://www.brandwa...

blog article

Mommy Bloggers and the Four Percent

Marketing

By Anna BauerAug 9 2012

...adopters of online platforms like WordPress, Blog.com and Blogger. Additionally, being well versed in HTML and SEO skills, sites like Skill Crush amplify the power of learning new tech skills and encourage women to be confident in tackling the online world. Martha Stewart spoke at the conference too,...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.