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[Webinar] Leveraging Social Media Trends for Brand Engagement

Unlock the secrets to staying ahead in the ever-evolving world of social media marketing.

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Case Study

Caso di successo Barilla

...delle domande più pressanti del settore. Scopri: Come Barilla rileva le tendenze digitali in tempo reale grazie a questo Osservatorio. In che modo i diversi dipartimenti di Barilla traggono vantaggio da questi insights. Come il Social Listening permette a questo brand di essere leader nel settore de...

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Guide

Product Guide: Historical Data

...aid your social analysis using real examples and Brandwatch tips. Specifically we discuss: How historical data helps predict future purchases How a games manufacturer changed how it measured campaigns How Tesla analyzed the Mexican automotive market How questioning seasonality helped Unilever optimi...

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Guide

The Vizia Platform: Bringing Insights to Light

...eals how the Vizia 2 platform faciliates insights communication Monster, Kohler, Ogilvy and Mindshare. Specifically, we discuss how Vizia helps businesses: Deliver the right insights to the right people Align a team’s knowledge base Make quicker data-backed decisions Simplify how data is consumed The...

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Guide

Vizia: Enabling Agility, Collaboration, & Focus

...ideas or opinions can instantly permeate massive communities through social media, businesses require new tools to adapt.   The Vizia 2 platform delivers customizable and meaningful insights to the right person or team at the right time, making businesses more agile to changing events, collaborative...

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Guide

Social Plus: For analysts who need a 360° view of their customers

...teams where consumer insights professionals most commonly operate, this guide discusses six key data integrations that can lead to actionable insights: Social + survey data Social + product reviews Social + forum data Social + website analytics Social + PR data Social + sales data Learn how to integ...

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Guide

Using Social Media Analytics to Amplify the Voice of the Customer

...'t be underestimated. We explain how finding your customer's voice helps with everything from improving products to spotting a crisis before it happens. It all comes down to effective social listening and analysis. Read our free guide now to find out how to get started. It's time to really listen to...

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Guide

Five-Minute Guide to Competitive Intelligence

...als, understand their audiences, and make sure newcomers don’t surprise you. In this guide, we analyze online conversations to show brands how to evaluate their competition by: Seeing who is dominating the conversation Measuring share of voice across different audience groups Understanding how audien...

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Guide

The Guide to Becoming Consumer Fit

...of their consumers and buyers, competitors, and the market....

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.