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[Webinar] Leveraging Social Media Trends for Brand Engagement

Unlock the secrets to staying ahead in the ever-evolving world of social media marketing.

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Report

2022 Digital Marketing Trends

...rent that there’s been a radical shift in the way companies do business. As we transition into 2022, the main goals of every business should be to understand shifting consumer needs and capture new growth opportunities. That’s why we’ve compiled this list of 10 digital marketing trends that are on th...

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Report

Covid-19: How Are Consumers Entertaining Themselves at Home?

Many of us have found ourselves with extended periods of time to fill. In this report, we’ll explore the various ways people are entertaining themselves amid lockdown measures and calls for social distancing. You’ll learn about: The kinds of entertainment people are looking for to distract them from...

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Report

Australia: Will Covid-19 Change Consumer Behavior in the Long Term?

...less on holiday gifts and celebrations this year compared to last year 42% think it’s more important that the goods they buy are locally sourced since the outbreak of Covid-19 77% of new online clothing consumers in Australia say they’ll continue to shop for garments on the internet once the outbrea...

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Report

Endurance, Inequality, Innovation: How Covid-19 Has Transformed Consumer Attitudes and Behaviors

...ore Explore six months of data on how consumers have adapted and how they see the coming months...

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Report

The State of CPG in North America 2020

...et the report and learn: How shopping behavior has changed and whether old habits will return What consumers demand from CPG companies in 2020 How consumers approach sustainability in regard to plastic and food And much more...

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Report

Emojis and Emotions

...ring the world of emotion on the internet to help companies and their marketing teams make better decisions in communications. You'll learn about: The emotional state of the internet How consumers are expressing their feelings around different sectors What drives us to react in different ways to cont...

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Report

A Decade of Dating: Exploring Consumer Perceptions of Online Dating

...How have our dating habits changed over time? What apps get the highest success rate, and who do they attract? Find out in our latest report...

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Report

Consumer Trends in the Media Industry 2022

Consumers’ financial concerns and insecurities are growing, impacting media brands and the sector at large. Discover the trending topics and consumer pain points for the media and entertainment sector in 2022. In this report, you'll learn about: How the rising cost of living will impact consumer spe...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.