Just under half of US adults want a pandemic response based on medical and scientific guidelines. This is by far the most popular choice, suggesting people want action taken based on facts and research, rather than politics.
Although it is safe to assume that those wanting the government to follow medical and scientific guidelines, would expect this to lead to some or all of the other approaches we listed sooner or later.
Ultimately, Americans don’t want a “finger in the air” approach. They want one built on strong science and thought-out reasoning.
A guide to opinion polls
You may be reading these bulletins and wondering how these polls work, how to interpret them, and whether they’re really any good. Luckily, the British Polling Council, of which we’re a member, has put together an informative guide answering these questions and others.
While aimed at journalists and from a British organization, we think our readers will get a lot of value out of reading it. Polling data is far more valuable and informative when we understand it.
Read the guide here.
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Data and methodology
Detailed tables and raw data are published here. Data is released under the Open Data Commons Attribution License (ODC-By) v1.0. If you are publishing or using this data you must give attribution to Brandwatch Qriously.
Brandwatch Qriously uses river sampling and delivers market research questions to respondents via ads on mobile device apps. The proportion of respondents recruited in a particular app is determined by the demographic of its users, which allows for the collection of representative samples. There are no incentives, meaning participants are more likely to provide candid and accurate responses. Qriously has successfully predicted nine major elections. It offers an accurate, fast, and reliable way to conduct market research, even within hard-to-reach groups and countries.
About the poll: 3,048 adults aged 18+ nationwide were surveyed from October 1 – October 4 2020. The size of the subsample of likely voters was 2,053. Data was weighted to be nationally representative in terms of age, gender, education, race, geographical region (census division), and NCHS urban/rural community type, using data from the Census Bureau’s American Community Survey (ACS), as well as 2016 Presidential election vote (or non-vote). Targets for 2016 vote were calculated using results from the Federal Election Commission, population totals from ACS and mortality data from the National Centre for Health Statistics. The margin of error at the 95% confidence level, taking into account the effect of weighting, is +/- 2.4 percentage points for estimates from the full sample. For the subsample of likely voters it is +/- 2.8 percentage points. Sampling error can be larger for subsets of these samples. In addition to sampling error, all polls are subject to a range of other potential sources of error. When percentages do not sum to 100% this is due to the effect of rounding.