Falcon.io is now part of Brandwatch.
The future of consumer research and social media management is bright. We have combined all our capabilities to offer you a complementary suite of specialized, best-in-class tools that you’ll love to use.
Bring together the vast corpus of Brandwatch and Falcon.io data to enrich measurement, monitoring, and research capabilities
Leverage our combined data science expertise to solve critical use-case-focused problems
Build streamlined workflows for the jobs your brand needs to get done
Create one seamless and collaborative user experience
Brandwatch offers a world-class suite of connected products for collaborative social media teams.
Build and scale the optimal strategy for your clients with intuitive, use-case-focused tools that everyone can master quickly.
Save time and resources by creating, scheduling, and monitoring posts across all networks, channels, and regions in one place. And then benchmark your performance against competitors.
Supercharge your influencer marketing strategy with Brandwatch Influence.
Explore and analyze a database of over 30 million influencers and manage and measure your campaigns with ease.
Influence supports all the premier social media platforms such as YouTube, Facebook, Instagram, Twitter, Twitch, and TikTok, as well as Shopify.
Manage all your content from one calendar
Create automated ad campaigns at scale
Track your performance across channels
Compare and contrast with benchmarking
Discover influencers and manage your campaigns
Funnel all social interactions into one inbox
See all your audience data in one place
Monitor the social web for insights
Brandwatch’s global customer success teams have years of experience partnering with the world’s biggest brands to drive valuable business outcomes with social.
We’re consistently recognized as market leaders by industry analysts and the major social networks we partner with.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.