Transform social data into business impact
Trusted by the world's biggest brands
Industry-leading Consumer Intelligence platform
Turn online conversations into real-time, actionable consumer insights that drive smarter decisions.
With Consumer Intelligence you can:
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Understand consumer opinions and behaviors
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Spot emerging trends,sentiment shiftsbefore competitors
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Monitor brand health and reputation
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Benchmark against competitors
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Turn insights into business action
All-in-one social media management
Plan, publish, engage, and measure social from one platform.
With Social Media Management you can:
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Publish across all major social channels
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Engage customers from one inbox
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Collaborate with built-in workflows
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Measure performance with ease
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Scale social operations efficiently
End-to-end influencer marketing
Find the right creators and measure the impact of every campaign.
With Influencer Marketing you can:
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Discover the right creators
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Manage campaigns end to end
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Build authentic partnerships
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Measure performance and ROI
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Scale influencer programs
Search Intelligence powered by Trajaan
Turn global search data into early signals of demand, risk, and brand perception.
With Trajaan you can:
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Reveal intent behind every search
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Detect emerging trends early
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Discover what drives consumer demand
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Track how your brand surfaces across AI
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Monitor what the world is searching for in 150+ countries
All you need to succeed on social media and beyond
Consumer Research
Understand your consumers, your brand, and your market
Publish
Manage all your content from one calendar
Advertise
Create automated ad campaigns at scale
Measure
Track your performance across channels
Benchmark
Compare and contrast with benchmarking
Influence
Discover influencers and manage your campaigns
Engage
Funnel all social interactions into one inbox
Listen
Monitor the social web for insights
Brandwatch supports all your favorite social media networks
World-leading social suite
A flexible solution to suit your needs and objectives
What makes Brandwatch different?
AI-powered for speed and accuracy
State-of-the-art AI and deep learning techniques get you to insights faster.
Global expert support
A team of 400+ working in Customer Success helps you make the most of the platform from day one.
Leading data coverage
More than 100 million unique data sources. Access to 1.6 trillion historical conversations online, going back to 2010.
Seamless social media management
Streamlined workflows, automated reporting, next-level campaign measurement.
All-in-one Influencer management
Discover and manage influencers from a 30m+ database of global creators.
A reliable, trustworthy partner
Official firehose access to Twitter and Tumblr, and the best compliant Facebook and Instagram coverage.
💡 Speak to our experts to find out how Brandwatch can support your brand
We're proud to be a G2 leader across several categories
You're in the right place!
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
You're in the right place!
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.