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[New Report] The Marketer of 2025

What skills and tools do marketers need to stand out in 2025? We surveyed 1,300+ marketers to find out.

Read the report
Event | SXSW 2024

Rethink Trend Analysis with Brandwatch in Austin

Get ready for a fascinating experience as Brandwatch gears up to take on Austin!
We're thrilled to announce our presence at one of the most iconic festivals, and we're bringing something extraordinary to the table. We eagerly look forward to meeting you and sharing in the excitement firsthand!

🚀 A Trend by Any Other Name: Decoding the Reality of "Trends"

What's in store?

Panel discussion with Brandwatch, Reddit, Meta and Google at the Austin Convention Center

Join our panel during SXSW, where industry leaders delve into studying human behavior at scale, decoding social change, and navigating trends in strategic decision making. Don't miss this insight-packed opportunity!

🤝 Meet the minds: Want to explore the tech, tools, and strategies you need for success?

We'll be around, and if you're interested in further discussions or have specific topics you'd like to explore with us, feel free to book a meeting with us and a representative will reach out to you.

Three people looking at a display on a large television monitor

🧠 Read our report: Brandwatch 2024 Digital Marketing Trends

Explore the essential digital marketing trends for 2024, driven by thorough online analysis and expert insights. Discover data-backed insights, inspiring brand campaigns, and actionable strategies to integrate into your marketing approach.

Follow us on socials to stay updated on our journey and join the conversation

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.