PeerIndex + Brandwatch

PeerIndex is now part of Brandwatch.
Together we have created Audiences.

Know Your Audience

How do you cut through the noise to reach the right people, with the right message, at the right time?

By pinpointing and understanding the audiences that matter to you.

Brandwatch Audiences uses the PeerIndex ‘Influencer Graph’ of over 200m Twitter users to understand what matters to the communities that matter to you.

Combined with Brandwatch Analytics, it’s a powerful, and lightning-quick influencer and audience analytics product that can be used across the enterprise:

  • Influencer Marketing: Identify and engage the right people and understand the networks and audience segments they influence.
  • PR & Reputation Management: Know immediately when key influencers or journalists talk about your brand.
  • Advertising: Boost your Twitter Ad campaigns by pinpointing the most relevant people and topics of interest.
  • Consumer Insights: Instantly know the top content, stories and topics any audience is talking about.

See Audiences in action by booking your demo.