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Report

The Social Sport Report 2021

In this report, we’ll take a look at some of the biggest events of the year through the lens of social data. We’ll cover:

  • Trending sports activities in 2021
  • The focus on mental health during the Summer Games
  • What a major soccer finale looks like for shirt sponsors
  • How conversation around the NBA has changed throughout the pandemic
  • The impact of celebrities on winning online traction for Super Bowl LV ads

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Crimson Hexagon has merged with Brandwatch. You’re in the right place!

From May 8th, all Crimson Hexagon products are now on the Brandwatch website. You’ll find them under ‘Products’ in the navigation. If you’re an existing customer and you want to know more, your account manager will be happy to help.