CBD gets far more mentions than THC, but while the former’s volume is decreasing, the latter seems to be on the rise. There are a whole range of THC products out there, and with cannabis being legalized in more places (and “legal” alternatives being sold where it’s not), could the CBD industry be under threat?
It may not be so simple. First, they do different things. People who take CBD aren’t looking to get high, something they can’t avoid with THC, which means it will always have an edge for some people. But THC might have a reputation amongst some people too.
Do you see that THC conversation spike in September 2019? That was caused by news coverage of US authorities investigating whether a spate of vaping-related illnesses and deaths were caused by THC vape cartridges.
This kind of coverage may explain why THC is talked about more negatively than CBD online. For the period 1 August 2020 to 22 July 2021, THC has a net sentiment of -22 compared to CBD’s +4.
This suggests that CBD may have a broader appeal than THC, particularly amongst those new to these chemical compounds.
From anxiety to gummies
It seems like you can put CBD in anything, from coffee to toilet paper. Some have become more popular than others.