All you need to create a winning social media strategy for your brand.
Make sense of billions of consumer voices to inform data-driven business decisions and grow market share.
Everything you need to discover, attract, and engage customers on social, across teams and regions.
Monitor conversation about your brand on social, online, and in the media to build a winning marketing strategy.
Optimize and scale your content and campaign strategies to drive conversion and acquire new customers.
Protect your brand by detecting potential threats and activating your response quickly.
Identify influencers and manage campaigns that will reach the right audience.
Build positive brand awareness by amplifying the right messages to customers, the media, and other stakeholders.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.