Brandwatch
Fashion is a topic that never goes out of trend on social, and there’s so much to be learned from what’s being said and by who. There’s no doubt that social media provides a wealth of opportunities for fashion brands … Read more
Every Chipotle lover remembers the old days of waiting in long lines, sometimes out the door, dying to sink their teeth into a burrito (and MORE than willing to pay extra for guac). But it’s no secret Chipotle’s popularity has … Read more
Confession: I am not a gamer, aside from one summer circa 1998 when I played Crash Bandicoot on my friend’s 14 inch portable TV screen for 7 days straight. Another confession: I wasn’t very good. That friend, Sadie, is now … Read more
Being a Member of Parliament is no easy job. Tough decisions, long hours, and millions of constituents. While the cheap drinks in the Strangers bar might lessen the blow a bit, no one could argue being an MP is a … Read more
Last year, Co-op supported the #ReverseAdvent trend over the Christmas holiday period on social media. The trend saw the public saving one item – usually an item of food – each day of Advent, and then, on Christmas Eve, they’d … Read more
So much has been written about Twitter threads of late that it’s as if a new social media platform with many thousands of users has hit the internet by surprise, ripe for thinkpieces on their merits and downfalls. Politico calls … Read more
Enthusiastic praise, frequent boosts in industry publications, social engagement and shares…By these measures, our marketing at Cascade Insights was, well, awesome. Especially seeing as we have a pretty niche focus: market research for B2B software companies. But, as we’ve said … Read more
At Brandwatch, we use Vizia 2 in a variety of ways. If you sit in the engineering department, you’ll see how many new data sources have been added to the platform that day. If you sit with our sales teams … Read more
Being lucky enough to have unfettered access to Brandwatch Analytics, we try to keep ourselves busy using it for the good of you guys In the outside world. Having recently spent more time delving into the always interesting world of … Read more
The world needs light hearted stories at the moment. That’s why one of the biggest trends on social this week saw people rally around Super Mario’s nipples. The revelation came when Nintendo released a bunch of announcements from the upcoming … Read more
Running a food blog might sound like a nice idea, but creating a successful one takes hard work, dedication, personality and excellent presentation. That’s why while thousands of food blogs exist, only a few of the most influential food bloggers … Read more
Competitive benchmarking is the process of comparing your company against a number of competitors using a set collection of metrics. This is used to measure the performance of a company and compare it to others over time. This will often … Read more
Tim Cook and friends took to the stage in the Steve Jobs Theater yesterday to announce Apple’s latest offerings – offerings he hoped that Steve would be proud of. Amongst them were the iPhone 8, the hotly anticipated (and leaky) … Read more