10 Mind-Blowing BTS Facts and Statistics
By Ksenia NewtonFeb 3
10 major Brandwatch updates helping the smartest companies on the planet succeed
Published December 20th 2022
Which Instagram posts do best? Which influencers have nailed the formula to generating likes? Find out in our list of the most liked Instagram posts
Of all the things to break a record for, the most liked picture on Instagram (given that there are now a billion monthly users, and 3.5 billion likes per day) is probably one of the biggest challenges.
You need a following (check out who has the most Instagram followers here). You could (debatably) do with some photography skills. You want to (again, debatably) have something worth taking a picture of.
As we’ll see in the list of top posts, not all of the above are totally necessary 🥚, but they’ll help. So, here goes.
* If you’re not a fan of football or Billie Eilish you may find this list distressing.
We kick things off with legend Lionel Messi celebrating after his national team Argentina won the Copa América trophy.
Again, it's Messi. This post came hot on the heels of his one about leaving Barcelona, with the player announcing his signing to PSG.
Once again, Messi has made the list – this time celebrating a victory against the Netherlands.
This post became incredibly popular in such a short period time. Perhaps surprisingly, this is Eilish's only post on the list.
Some win, some lose. Neymar reflects in his Instagram post on the elimination of the Brazilian team.
Here we have Kylie Jenner sharing a photo of her newborn baby.
Another World Cup post. This time with Lionel Messi celebrating the win of Argentina over Mexico.
Next is a post from Tom Holland, where he recreates the famous Spiderman meme with Tobey Maguire and Andrew Garfield.
Kylie Jenner, once holder of the record of the most liked photo on Instagram, is back again with her announcement that she's pregnant with baby number two. The cute video quickly went viral as fans fell over themselves to share the news.
Zendaya makes her only appearance on the list, with a post saying happy birthday to Tom Holland.
Ariana Grande's only post in the list (for now), here she shares some snaps from her wedding.
This time he's celebrating a win against Croatia in the 2022 World Cup.
This was the last post from rapper XXXTentacion before his death in June 2018.
It’s actually the only picture on his Instagram feed.
Eerily, a music video was released posthumously in which the rapper attends his own funeral.
Here’s Cristiano Ronaldo again, leaving the field after Portugal lost against Morocco and was eliminated from the World Cup.
With both footballers holding multiple places on the list, Louis Vuitton really knew what they were doing when they brought both together for this advertising campaign.
Ronaldo's next post in the list is of his and his wife announcing their twins. Sadly, as noted earlier in the list, one of the twins died during childbirth. The post is now full of comments of love and support.
Next up we have Messi posing with the World Cup trophy, a huge achievement that was celebrated around the world on social.
Cristiano Ronaldo also posted about the Louis Vuitton picture of him and Lionel Messi playing chess. On the date of writing, it’s currently the second-most liked Instagram post.
There was a lengthy period when this picture of an egg cracked every Instagram record, with over 56 million likes at the time of writing.
The world_record_egg account began a campaign to set the world record for the most liked post on Instagram, and it was an invitation people just couldn’t turn down.
The account was successful, and didn’t need to build much of an audience to do it, either.
Pretty eggcellent, if you ask us.
Messi's done it! He beat the egg, and for good reason! This is a moment that'll go down in history.
With thanks to Wikipedia for providing the posts in this list.
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