All you need to create a winning social media strategy for your brand.
With the bricks and mortar stores dying out, you need to understand consumers online. Discover what drives behaviors for the digital consumer with Brandwatch.
Winners in retail predict trends and sell the next big thing. Use AI to monitor global trends and beat the competition.
Retail consumers expect a seamless on and offline experience. Learn individual consumer preferences and build data-driven experiences.
Intensely understand online consumers and win market share with relevant campaigns
Discover the demographics, interests, and professions of digital consumers within minutes
Integrate multiple data sets to provide an understanding of customers at every touch point in the retail journey
Ensure your brand messages are in front of shoppers when and where they need them
Show your customers more products they’re sure to love with an integrated content calendar
Learn what makes competitors’ campaigns successful and build experiences that consumers crave
Want to see how Brandwatch can help you better understand and engage with your audience?
See the value of combining consumer research, social media marketing, and customer service on one platform
Discuss your specific use case, current challenges, and business goals
Explore market opportunities to expand and grow your business
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.