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Brandwatch | Industries

Media & Entertainment

Measure, analyze, and act with speed

Analyze everything said online by digital media consumers.
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Why Brandwatch?

Discover content your audience craves

Consumer preferences can change overnight. Stay relevant with minute-by-minute trend analysis to better understand your audience.

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Personalize for every demographic

Your audience changes based on their region, age, profession, and more. Create content that’s relevant to every audience by fully understanding their needs.

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Make content that resonates

Audiences have an abundance of choice and a lack of time. Create content that cuts through the noise and resonates by truly understanding your audience.

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Why Brandwatch?

Consumer intelligence

Anticipate consumer trends before the competition, creating work that resonates

Pull detailed reports on audiences and reception to help support your ad sales teams

Build brand equity in a competitive market and a brand voice that speaks to consumers in their own language

Social media management

Manage multiple high-profile social channels and nurture loyal fan communities

Quickly detect and handle service issues

Get an email as soon as a problem starts to grow, helping you solve it before it’s too late

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Choose your time to speak to an expert

Want to see how Brandwatch can help you better understand and engage with your audience?

Book a meeting with one of our industry experts to:

  • See the value of combining consumer research, social media marketing, and customer service on one platform

  • Discuss your specific use case, current challenges, and business goals

  • Explore market opportunities to expand and grow your business

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.