What skills and tools do marketers need to stand out in 2025? We surveyed 1,300+ marketers to find out.
With the rise of blockchain, instant investments, and digital banks, consumer preferences can change faster than ever. Stay relevant with minute-by-minute trend analysis to better understand your consumers.
Consumer expectations have never been higher, with more competition and options than ever before. Deeply understand your consumers and build an experience that’s right for them.
The fastest growing banks are fueled with data-driven decisions. Break through hierarchy and bureaucracy with compelling data that encourages actions.
Predict consumer behavior before the competition and beat others to market
Know how market share shifts and understand what you need to do to improve
Manage your response to reputational threats by better understanding public opinion
Build a reputation as a thought leader by publishing high quality content
Manage customer issues and complaints efficiently across social channels
Get an email as soon as a problem starts to grow, helping you solve it before it’s too late
Want to see how Brandwatch can help you better understand and engage with your audience?
See the value of combining consumer research, social media marketing, and customer service on one platform
Discuss your specific use case, current challenges, and business goals
Explore market opportunities to expand and grow your business
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.