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Spring Forward was held in April 2025. The virtual conference is designed for marketing enthusiasts around the world who are passionate about transforming digital insights into real-world impact. Catch up on what you missed.

Sessions on demand

Catch up on what you missed

5 Fresh Skills Every Social Media Manager Needs

Want to level up your social media game? Join Brandwatch’s social media team to get the behind-the-scenes scoop on the must-have skills every social media manager needs to stay ahead. But that’s not all—in the second half, we’ll be joined by LinkedIn Influencer Jayde Powell for an exclusive conversation on how she’s created content for global brands, tips on building a personal brand, and what brands should consider when hiring influencers.

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Jayde Powell

She/Her

Social Strategist & Content Creator

Meghan Meeker

She/Her

Director Social Media

From Discovery to ROI: Building a Winning Influencer Marketing Strategy

Explore the key stages of a successful influencer marketing strategy — from discovering the right influencers to measuring ROI effectively. Learn best practices for identifying authentic and relevant brand partners, streamlining campaign execution, and better understanding campaign impact. Whether you’re scaling your program or refining your approach, this session will equip you with actionable strategies to drive real results.

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Melissa Flanjack

She/Her

Senior Solutions Consultant

Adventures in Trend Spotting with Social Data

How to decode dreams, and what’s the internet’s favorite taco?
Join Brandwatch experts Gemma and Ksenia as they explore the topic of trend spotting with social data using real-life examples, learnings, and stories. Whether you’re a beginner or an expert in social listening, you’ll walk away with actionable insights on how to use social data to uncover trends and tell compelling stories.

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Ksenia Newton

She/Her

Content Marketing Manager

Gemma Joyce

She/Her

Head of Content

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