[New Research] Consumer Trends for 2022

How has living through a pandemic changed consumer behavior and perceptions?

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Case Studies

We work with some of the world’s biggest agencies and brands. Here are some practical examples of how companies use Brandwatch day to day.

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Automated Creative + KFC

Discover how Automated Creative innovates with Brandwatch to turn impressions into intelligence for clients like KFC.

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The Body Shop

Explore five ways Brandwatch helps The Body Shop connect with consumers and stand out from the crowd in a competitive market
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L’Oréal Indonesia

Learn how Brandwatch helped L’Oréal improve their market share by equipping them with deep consumer insights
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Babson College

Learn how Babson College increases student employability by equipping them with skills for the workplace with Brandwatch for Classrooms
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Potential Energy Coalition

Learn how Brandwatch is helping the Potential Energy Coalition monitor social conversations around climate change and improve their Science Moms campaign

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VR-Networld

Learn how VR-Networld uses Brandwatch Vizia for trend spotting, brand monitoring, competitor analysis, and more
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Land O’Lakes, Inc.

Learn how Brandwatch is transforming market and consumer research at Land O’Lakes, saving them hundreds of thousands of dollars
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Mahaka Radio Integra

How Brandwatch helped Indonesian broadcasting giant Mahaka Radio Integra boost business across their stations during the pandemic with fast, actionable consumer insights
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Nestlé

Learn how Nestlé discovers digital consumer insights with Brandwatch
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Manchester Central

As the pandemic took hold in the UK, Manchester Central quickly transformed itself from a buzzing events venue into a hospital. Here’s the story of how the digital team has used Brandwatch in times of constant change.
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Meat 2.0: Unlocking Consumer Priorities With Social Data for the Good Food Institute

What does online data reveal about consumer perceptions of plant-based meat?
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Thinketers + BWT

Led by consumer intelligence, targeted campaign delivers 30% increase in sales of niche household product
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Crimson Hexagon has merged with Brandwatch. You’re in the right place!

From May 8th, all Crimson Hexagon products are now on the Brandwatch website. You’ll find them under ‘Products’ in the navigation. If you’re an existing customer and you want to know more, your account manager will be happy to help.

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Read about the merger