On April 4, as the game came to a close, mentions of Reddit were up 219% compared to a week before. In fact this Reddit event was one of the most mentioned in years, only coming behind the WallStreetBets saga and the banning of the pro-Donald Trump subreddit /r/The_Donald. That’s amazing promotion for the platform, and likely a nice bump in sign ups too.
It’ll be interesting to see if Reddit brings Place back again next year, although the charm might be lost if it becomes just another annual event. Maybe they should call up Josh Wardle to see if he’s got anything else up his golden sleeves.
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