Covid-19 nightmares saw the largest fall, which makes sense if we consider the increasing number of people who are vaccinated. On top of that, while Covid-19 is far from gone, we’re far more used to it as a fact of life now.
School and exam related nightmares also saw a sizable drop. We might have expected the opposite with more students attending in-person classes compared to last year, but maybe this has helped reassure them about their performance.
Generally these drops will mostly be explained by the overall fall in nightmares, so we can’t take too much from them though we’re happy fewer people are losing sleep over their teeth. Let’s hope the recent uptick in sleep trouble is short lived too.
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The Brandwatch Bulletin team